A simple formula for maximizing website leads and revenue, part 4

Discover a powerful way to double your online leads, sales and revenue by avoiding this common mistake in online lead generation.

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One of the most common mistakes businesses make when attempting to get new business and leads through their website is taking the “set it, and forget it” approach.

Simply put, you set up your website and its message, then forget about the website as you focus on getting more and more visitors (traffic) to your site.

That is a humongous mistake.

Instead, you need to focus as much on improving or refining your website message through testing and data (analytics) as you do your traffic.

How do you do that? Keep reading…

The Simple Online Profit Formula

In this blog series, designed to help you maximize your revenue from your website, we have been looking at a simple formula we use here at 2nd Mile Marketing.

Traffic x Conversion x Refinement = Maximized lead generation, sales, revenue

Each part must be carefully attending to if you want to maximize results.

In part 1, we looked at the most important thing about your website traffic to insure maximum profitability.

In part 2, we looked at website barriers that reduce response (conversion) rates on your website, leading to lower levels of leads, sales, customers, and revenue. These are often things you must remove from your website.

In part 3, we explored the power of persuasion triggers to increase the response rate on your website.

In this article, we want to focus on how to increase your online leads and revenue by improving the response rate of your website.

Here is what I want you to do

  1. Read how to increase your online leads and revenue using ongoing testing.
  2. After reading the above article, watch the example below on what the results can look like. Remember, read the article first or else the video below may not make total sense.
  3. Lastly, you can read the final article about how to factor in the economics of your online generation efforts.

If your focus is mainly on website traffic, you often leave a lot of money on the table.  You must give attention to the whole formula.TWEET THIS